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Activewear Craze: How a Fitness Industry Turned Body Anxiety Into a Business Model

Activewear Craze: How a Fitness Industry Turned Body Anxiety Into a Business Model

Activewear has become one of the defining fashion shifts of the past decade, moving from gym bag to daily wardrobe with a speed that caught even its own industry off guard. The clothes now travel everywhere: errands, social occasions, the school run, the home office. What has not travelled with them, new research suggests, is the confidence the industry has spent years promising they would deliver.

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Tech it or leave it

Blockchain in fashion

About a year and a half back, the showcasing of an innovation at the Shanghai Fashion Week took the world by storm. The surprise and awe with which the technology was received both there at the event as well as later in the fashion media was evident in one aspect: that the fashion world had not seen it coming. The tech world, on the other hand, had only been waiting for it to finally happen. Independent label Babyghost was showcasing its 2017 Spring and Summer collection at Shanghai in April...

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Review: Do Population Policies Matter

Review of Do Population Policies Matter

The politics of fertility control is all about power and control exerted by various stakeholders over individual lives and limited resources. It is about the role of the state in regulating individual behaviour. Its starts with the specification of the rationale for government involvement in policies to alter human behaviour related to reproduction and sexuality. These policies also seek to justify the means adopted by the government to influence fertility behaviour. Anrudh Jain starts of with...

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